|
02/03/2012 04:45 PM
|
|
Media Decoder Blog: On Sunday, a Live Blog of Super Bowl Ads (Including Some You Haven't Seen Before)
|
Stuart Elliott, the Times's advertising columnist, will be producing a live blog during the Super Bowl about the commercials being aired then.
|
|
02/03/2012 02:31 PM
|
|
Media Decoder Blog: At 'Upfronts' for Children's TV, It's Viacom vs. Surging Disney
|
Viacom's Nickelodeon has been No. 1 pretty much forever among children ages 2 to 11, but Disney Channel has been gaining.
|
|
02/03/2012 02:10 PM
|
|
Media Decoder Blog: Digital Notes: Sister Sledge Sues Over Royalties, and a Censoring Glitch at iTunes
|
Sister Sledge is suing its record company, the Warner Music Group, over how royalties are computed for digital music; some listeners on iTunes Match have found that their uncensored hip-hop has been replaced with "clean" versions.
|
|
02/03/2012 03:35 PM
|
|
Hacking Questions at Times of London
|
The hacking scandal at Rupert Murdoch’s British newspapers widened on Thursday when a lawmaker said police investigations had spread to the flagship Times of London.
|
|
02/03/2012 12:32 PM
|
|
Viacom Posts Lower Earnings, Blaming Ratings at Nickelodeon
|
Philippe Dauman, the company’s chief executive, said that if Nickelodeon’s ratings had stayed steady last fall, total ad revenues would have been up.
|
|
02/03/2012 01:42 PM
|
|
Fourth-Quarter Profit and Revenue Declined at The New York Times Company
|
Fourth-quarter profit declined as rising subscription and digital advertising revenue at the company’s largest newspapers could not offset the continued drop-off in print advertising.
|
|
02/03/2012 12:12 PM
|
|
Advertising: Some Super Bowl Ads Being Seen Long Before the Game - Advertising
|
Advertisers placed many Super Bowl spots on YouTube or social media well ahead of the game, hoping to start a conversation and generate follow-up interest.
|
|
02/03/2012 11:09 AM
|
|
The Bay Citizen: Nonprofit News Groups Considering a Merger
|
The Bay Citizen is considering a potential merger and raising questions about whether the founding patron’s vision for a revitalization of Bay Area news reporting can survive him.
|
|
02/02/2012 05:50 PM
|
|
AOL Profit Declines but Beats Expectations
|
Fourth-quarter earnings declined to $22.8 million, compared with $66.2 million a year ago.
|
|
02/02/2012 03:07 PM
|
|
Front Row: Fashion Changes, and So Do the Magazines
|
Readers can expect to see some changes in the big March magazine issues, most notably in Glamour and Harper’s Bazaar.
|
|
02/02/2012 01:20 PM
|
|
Tumblr Hires Writers to Cover Itself
|
The social blogging site has hired a content executive and a Newsweek writer to document the service and market it to users.
|
|
02/02/2012 01:20 PM
|
|
Advertising: Orthodontists Market to Adults Seeking Prettier Smiles
|
The American Association of Orthodontists has been running ads aimed at the rising number of adults seeking braces or teeth-straightening services.
|
|
02/02/2012 11:02 AM
|
|
Networks Resort to Trickery in an Attempt to Lift Ratings
|
Strategies include front-loading national commercials early in a show and extending hit shows a minute or two into the following hour.
|
|
02/02/2012 11:42 AM
|
|
The Whistle Hopes to Be Sports Media Destination for Children
|
The Whistle, a new media company aimed at 6-to 16-year-olds, is forgoing a cable network beginning, instead trying to capitalize on outlets like YouTube and gaming consoles.
|
|
02/01/2012 12:22 PM
|
|
Advertising: A Brand Too Strong to Stay in Its Own Ad
|
A new Procter & Gamble co-branding campaign has an Old Spice pitchman interrupt commercials for Charmin and Bounce products.
|
|
01/31/2012 11:22 AM
|
|
Gannett’s Earnings Fell 33% in Fourth Quarter
|
The media company said profits were lower because of reorganization charges, facility consolidations and the weak economy.
|
|
01/31/2012 11:46 AM
|
|
Ryan Seacrest’s Company to Sell a Stake to Clear Channel
|
With the investment, Mr. Seacrest will help Clear Channel identify ways to branch into television and other media, as he continues to build up his own production company.
|
|
01/31/2012 11:30 AM
|
|
Advertising: Girl Scouts Celebrating 100 Years With More Than Cookies
|
The Girl Scouts seek to bolster the organization’s identity without naming themselves in its centennial campaign.
|
|
01/30/2012 02:45 PM
|
|
News From the Advertising Industry
|
Account assignments, executive appointments and miscellaneous news from advertising agencies.
|
|
09/23/2011 11:42 AM
|
|
Room For Debate: Have We Become More Willing to Pay for Content?
|
Have consumers changed their expectations about what media will be free or cheap, as the Napster era has yielded to iTunes?
|
|
01/30/2012 02:45 PM
|
|
Campaign Spotlight: Will Curve Appeal Demonstrate Appeal to Men and Women? -Campaign Spotlight
|
The Curve fragrance is being joined by a brand extension, Curve Appeal, which is also being aimed at male and female consumers in their 20s. In a departure, ads for the new fragrances feature celebrities.
|
|
01/30/2012 01:02 PM
|
|
Q. and A. With Stuart Elliott
|
What is she singing about in that commercial? And what is the name of that actor who is trying to sell me aspirin?
|
|
01/31/2012 02:45 PM
|
|
Webdenda: Accounts and People of Note in the Advertising Industry
|
Arik Air, Lagos, Nigeria, named C. Moore Media International Public Relations, New York, as its public relations agency of record.
|
|
01/12/2012 04:48 PM
|
|
Talk to The Times: Answers to Readers’ Questions About State’s Secrets
|
Editors and reporters answered questions from readers about The Times’s reports on the leaked American diplomatic cables.
|
|
09/09/2010 11:40 AM
|
|
|
An archive of Q. and A. features with Times editors, reporters, columnists and executives.
|
